Having a Plan Can Help Drive Preventive Pet Healthcare

Partners for Healthy Pets is an alliance of more than 20 leading veterinary associations and animal health companies committed to a vision of improved overall health for pets. As an associate member, The Vet Gazette will be regularly posting updates. Check back on Friday for another post and visit thier website to learn more!
The cost of veterinary care often carries with it a certain level of sticker shock for pet owners. But there are ways to help ease your clients’ financial pain. When it comes to preventive care, we can find ways to make sure pets stay healthy while also making it easier for pet owners to afford that care.
As we all know, dogs and cats are visiting the veterinarian less frequently, and their health status shows it. A recent report indicated that preventable and treatable health issues such as diabetes, dental disease, heartworm disease and flea infestations in both dogs and cats are on the rise. This problem is no doubt a source of great frustration to you and other veterinarians. But there is a promising solution that has solid appeal among many pet owners: Preventive healthcare plans.
A preventive healthcare plan is a comprehensive package of annual veterinary services aimed at keeping a pet healthy that includes a little extra pet-owner incentive that you can provide – the choice between a monthly payment plan or lump-sum payment. These plans typically include one or more complete physical exams for routine well care, essential vaccines, certain diagnostics such as heartworm tests and blood work, and internal parasite control.
While the use of preventive healthcare plans may represent a significant change in your business approach, it also pays dividends to everyone involved –

